Why 100% PE Outperforms PVC in Longevity, Shape Retention and Seasonal Wear
The average household packs and unpacks a Christmas tree at least ten times over a decade. Most off-the-shelf trees from retail outlets do not survive this lifecycle. They look acceptable in year one, passable in year two, and tired by year four.
The reason: PVC degrades.
It bends, creases and folds permanently. The tips flatten. The colour dulls. Under the weight of ornaments, PVC branches sag and lose their volume.
PE behaves differently.
Because PE branches are moulded, not cut, the polymer retains its engineered shape. The mould defines the geometry, and the branch naturally springs back after compression.
Advantages of full PE construction:
- Shape retention across many seasons
- Stronger resistance to bending and creasing
- Colour integrated through the polymer, preventing surface fading
- Thicker, more realistic twig structure capable of supporting heavier ornaments
- Greater resistance to heat and indoor environmental changes
A 100% PE tree keeps its fullness, form and silhouette for years because every component is moulded to hold shape. A PVC-core tree fails at the hidden layers. The inside collapses first, making the outer PE surface look thin and patchy.
Twinkle n Grace avoids PVC completely. Every inner branch is PE. When you store the tree in its premium bag and unbox it again the following year, it resets to the intended shape—dense, structured, and lifelike.
